Before we discuss how to avoid online conflict, there are five key attributes of online communication to take into consideration:

• Lack of physical communication cues - We cannot see or hear the huge range of non-verbal cues we use during the course of conversation to discern if our audience is understanding, agreeing, disagreeing, getting uncomfortable or opening up. In cyberspace, we must explicitly ask for this information.
• Potential impersonality of the medium (distance) - Sometimes, when communicating online people may lose some of their inhibitions and say things they would not say offline. Social norms are less clear and more open to individual interpretation. Setting norms that we agree to use together can control this loss of inhibition.
• Asynchronicity affects the way we experience and feel about messages - When you have time to think about your response, you may be more thoughtful or you may let issues build up and get blown out of proportion. In online interactions, each of us may interpret periods of silence very differently. These subtle, unspoken issues can cloud communication.
• Public vs. private spaces and perceptions - People have different tolerances of what they think should be "public" or "private." These differences need to be taken into account when choosing to deal with issues in public and/or private spaces.
• Limitations of writing and reading - We are not all poets and most of us lead busy lives. Our inattention to detail in writing and our speed reading through topics can lead to misinterpretations. Be thorough. Be explicit.

1) Making "I" statements, not "You" statements
'I' statements are used when we feel strongly about something and we want the other person to be aware of how we feel. Use these statements instead of telling the other person what you would like them to do or not do. "I would be more comfortable if you first stated your personal goals about the plan." vs. "You didn't state your agenda and confused the rest of us."

'I' statements present our case without causing defensiveness in the other person. The effective 'I' statement includes three parts. 'When I see/hear (behavior), I feel (feeling). What I would really like is (what is wanted)".

Example: 'When I see that my posts are not being acknowledged, I feel ignored. What I would really like is to have feedback on my input'.

2) Checking assumptions
Assumptions are our interpretations of what we hear or read. They are the result of our trying to fill in information that is missing. Assumptions are almost always present. They are based on our own personal attitudes and beliefs. Checking assumptions is very important. Ask. 'In reading your statement, I am assuming that... Is that so?''

3) Actively "listening"/Reading
Building rapport with another depends on the quality of our attention during the act of communicating. Remember that the writer cannot see us nodding our heads or hear us saying "umm... hmmm."

Communication occurs at different levels. For messages to be accurately received every level needs to be acknowledged and understood.

• Information
  As a speaker or writer, be as informative as possible. Provide background and details. As a listener or reader, ask open questions that help the other expand on the subject. Ask specific questions to get more details. Reflect back what you heard to check for accuracy.
• Feelings
  Feelings are an integral part of our being. In some cultures, expression of feelings is discouraged, especially negative feelings. It is easier in face-to-face situations to listen to and pick up feelings. Visual clues and voice tones tend to give away signs that may be more easily suppressed when communicating in writing. As a speaker, or writer, make sure to express your feelings when you sense that they are 'nudging' you, using the 'I' statements.

As a listener, or reader, make sure to acknowledge those feelings when they are expressed. If feelings are not openly expressed but you sense something may be present, check it out, remembering that this is an assumption on your part. 'I am sensing that you may be feeling upset. Is that so?' This may give you more information, but remember some people may not admit to negative feelings even if you ask.

4) Acknowledging perspectives
People's perceptions of reality can be very different and individualistic. We need to recognize that the other person believes as strongly was we do about the history of the events even when our views of what may have happened are quite different. These different personal perspectives are equally valid. We need to start by respecting the other person's perspective, discuss our views and come to a useful agreement.

When describing an event, say "From my perspective ..." This describes what was real for you without devaluing someone else's point of view. Everyone can contribute from his/her own perspective, adding to the richness of the interaction.